The Little Things and Customer Experience
Posted on January 3rd, 2007 in Usability | 1 Comment »
Wonderful Weather Description — “I love the weather description the Chicago Sun-Times puts on the home page of its Web site each day.”
Weather for 03-Jan-2007 = “A BEAUTY”
Great stuff! These little things like this make a huge difference in how people see a web site. There’s some humanity behind the pages. Good job, Chicago Sun-Times!

One Response
things like “A beauty” make it more realistic and makes you feel like you are reading from a person. not a machine. The internet needs to be more personal like that statement.
Keith Knutsson