Web Design: ROI Is Not a Silver Bullet
CIO.com — “While some large-scale Web projects can effectively be quantified in terms of ROI, more often user experience improvements are an ongoing and iterative process. Design competence is an intangible asset that requires more specialized valuation techniques. So what valuation methodology will better position a website and its designers as a strategic corporate resource? Here are five steps that design managers and Webmasters can take that will help.”
September 30th, 2004 at 9:49 am
What are the ways a web site can save money for a business currently? Or do we live in a fools paradise with the promise that the web actually creates self service? What industries is it working well at the moment? Banking, viewing and paying bills online, airlines (checking and booking flights), hotels?