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Delta To Track Luggage With RFID

“Misrouted baggage costs Delta about $100 million per year, but airline officials say they believe RFID technology could cut those costs significantly. “We’ll be able to provide a much more proactive response” to lost baggage, a Delta spokesman says. As a result, Delta could save money by reducing the need […]

Cre8asite — “We’ve had a lot of interesting usability threads over the year 2003, and some excellent ones already in 2004. We thought it would be fun to take a look back at some of the posts from last year. It was difficult to choose for this retrospective, because there were so many good ones.”
I […]

If you can’t beat ‘em, join ‘em. Give stuff away for free and watch sales quadruple. It is good to see someone get it. Read the article and think deeply about it. There is more here than meets the eye.
“The sales increase is solely attributable to [the p-to-p promotion], since it’s the only way [the […]

I like cell phones but I can’t stand cell phone companies.
Yesterday I had the pleasure of dealing with both Verizon and AT&T. In my Verizon encounter, I heard the sales clerk say to a customer the following:
“Yes, we said come back in July, but we meant come back July 8th. You can’t use […]