Microsoft planning to boost CRM apps

“Using the Web services-based Microsoft Information Bridge Framework bundle, end users will be able to more easily create and track customer letters, escalate cases and retrieve customer-related data without having to leave the Office application.”

1. What is the Microsoft Information Bridge Framework?

2. Do you really want to do CRM from Microsoft Office?

3. Will Open Office follow along with this and offer CRM?

4. Daniel Szuc asks: “What are the factors that ensure a successful customer relationship. Its certainly not just the software. Right?”

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