Video Game Business Garnering Star Power
I like to see how stars follow money. Once they smell blood in the water, they are like sharks. For years nerds and geeks were ignored, or worse. Now that those kids have grown up, and have a lot more money to spend, Hollywood and the media care.
Usability was the same way. Ignored for a long time. But once companies realized that poor usability was cositng them millions, they started to beg for help. I’m not gloating, not at all. Instead, I am happy and thankful. Ultimately, good usability benefits everyone. Companies, usability firms, and most importantly, users.