Are you publishing too much on your website?
Posted on April 5th, 2004 in Usability | 1 Comment »
Gerry McGovern — “Many websites are still publishing content that is not core to their business. The justification is that such content will indirectly deliver benefit. This is not a good idea. Focus on the content that is directly applicable to your organization’s objectives. Any other content confuses. It wastes time and money.”
One Response
Gerry, you are hitting the pipe again. You never address the true issue. Companies do not understand the idea of their “core” and that prevents any possible focus. Hell, people don’t even understand their personal objectives.