Focus Group Shows Users Baffled by Smartphones
Mobile Gadget News — “These are not just ‘nice to haves’: inadequately tested devices lead to product returns or - worst case scenario - product recalls that are costly and embarrassing while poorly set up phones are a key reason why operator support costs are set to escalate. Smartphones are growing in complexity and taking on many of the functions traditionally associated with the PC, so the industry needs a way of applying mature, automated testing procedures and the remote ‘diagnose and fix’ tools associated with the PC world to mobile devices.”
March 31st, 2004 at 6:52 pm
No major suprises. I think these features are launched a) To show that a model has more features than its competitors and b) To attract youth markets? Get them hooked earlier?
I maintain that if you cannot get the simple features working well, the users will never buy into the more complex value added services. Have seen this repeated over and over again in so many products. Hence people not upgrading as much as they used to. Thoughts from the Webword community?