Comments on: Directory Assistance is a $22 billion Industry? http://www.webword.com/wp/2004/03/24/directory-assistance-is-a-22-billion-industry/ The usability blog of John S. Rhodes Wed, 07 Jan 2009 00:58:43 +0000 http://wordpress.org/?v=2.0.3 by: MatthewOliphant http://www.webword.com/wp/2004/03/24/directory-assistance-is-a-22-billion-industry/#comment-988 Tue, 30 Nov 1999 00:00:00 +0000 http://www.webword.com/wp/2004/03/24/directory-assistance-is-a-22-billion-industry/#comment-988 Is this number (22B$) so high because people are overloaded with information everyday and thier ability to remember simple things like a short set of numbers is decreasing?<br /> <br /> Along the lines of the business opportunity, what other "simple things" do people have to remember that we can support at a minimal cost?<br /> <br /> "We screw the other guy and pass the savings on to you!" Is this number (22B$) so high because people are overloaded with information everyday and thier ability to remember simple things like a short set of numbers is decreasing?

Along the lines of the business opportunity, what other “simple things” do people have to remember that we can support at a minimal cost?

“We screw the other guy and pass the savings on to you!”

]]> by: dszuc http://www.webword.com/wp/2004/03/24/directory-assistance-is-a-22-billion-industry/#comment-989 Tue, 30 Nov 1999 00:00:00 +0000 http://www.webword.com/wp/2004/03/24/directory-assistance-is-a-22-billion-industry/#comment-989 The scary thing is how poorly self serve directory assistance is done over the web. Google could clean up on this vertical application alone, making it faster to retrieve the information you need via directories. Admittedly, I think White Pages in Australia at www.whitepages.com.au does a pretty good job. The scary thing is how poorly self serve directory assistance is done over the web. Google could clean up on this vertical application alone, making it faster to retrieve the information you need via directories. Admittedly, I think White Pages in Australia at www.whitepages.com.au does a pretty good job.

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